Crater Brown is a deep, muted red with hex value #4c3e3d and RGB coordinates rgb(76, 62, 61). In the HSL color space it reads hsl(4, 11%, 27%), and in CMYK print production it translates to cmyk(0%, 18%, 20%, 70%). It sits in the red family of the visible spectrum.

Colors in the red family are commonly associated with energy, passion, urgency, appetite. Crater Brown inherits those signals and shifts them according to its depth: darker variants feel grounded and authoritative. Designers reach for this shade when they want to evoke energy without overwhelming the surrounding palette.

Across cultures, red frequently signals energy and passion. In modern digital design Crater Brown is often chosen to communicate calm and restraint, especially when paired with neutral supporting tones. It behaves well as a primary or typographic color.

Choose Crater Brown when you want the familiarity of red with a specific grounded character. Its WCAG contrast on white is 10.18:1 and on black is 2.06:1, which means it works well for body text on light backgrounds.

Crater Brown is well-suited for headlines, navigation, primary buttons, and high-contrast typography. In branding it often appears in food, retail, and media contexts. Pair it with a complementary accent and a neutral anchor for a balanced palette.