Alfalfa
Hex, RGB, HSL, CMYK, palettes, and psychology for #B3B299.
#B3B299
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Simulated with Brettel/Viénot matricesAlfalfa is a balanced, muted yellow with hex value #b3b299 and RGB coordinates rgb(179, 178, 153). In the HSL color space it reads hsl(58, 15%, 65%), and in CMYK print production it translates to cmyk(0%, 1%, 15%, 30%). It sits in the yellow family of the visible spectrum.
Colors in the yellow family are commonly associated with optimism, attention, clarity, intellect. Alfalfa inherits those signals and shifts them according to its lightness: lighter variants feel approachable and modern. Designers reach for this shade when they want to evoke optimism without overwhelming the surrounding palette.
Across cultures, yellow frequently signals optimism and attention. In modern digital design Alfalfa is often chosen to communicate calm and restraint, especially when paired with neutral supporting tones. It behaves well as a background or accent.
Choose Alfalfa when you want the familiarity of yellow with a specific airy character. Its WCAG contrast on white is 2.15:1 and on black is 9.74:1, which means it works well for body text on dark backgrounds.
Alfalfa is well-suited for primary buttons, brand accents, links, and focal UI elements. In branding it often appears in broad editorial and corporate contexts. Pair it with a complementary accent and a neutral anchor for a balanced palette.